Skip to content

British Military Encouraged to Get Online

August 8, 2009

As professional organizations become increasingly guarded about employees’ use of social networks, British troops are actually being encouraged to use social media to talk about what they do–within limits, of course.

The Ministry of Defence has issued its Online Engagement Guidelines (PDF), 13 pages of recommendations for keeping in touch with friends and family via blogs, social networks, virtual worlds, and multiplayer games without endangering military personnel and activities.

The guidelines say service and MOD civilian personnel are free to talk about what they do for a living, so long as the content regards “factual, unclassified, uncontroversial non-operational matters.” They must gain authorization from their chain of command if they wish to publish anything that relates to military operations, gives opinions about Armed Forces’ activities, speaks on behalf of the service, or discusses “controversial, sensitive, or political matters.” The guidelines even suggest that some employees should consider creating officially sponsored online presences to help communicate their work to the public.

Amid a litany of advice about what information should and should not be divulged under varying circumstances, the guide also reminds people to have a little fun, saying “Enjoy yourself. You have a great story to tell, and are the best person to tell it.”

The announcement comes as the U.S. Marine Corps, and organizations including ESPN and some professional sports teams have put limits on how employees can use social media networks–if not banned the sites altogether.

Add to FacebookAdd to NewsvineAdd to DiggAdd to Del.icio.usAdd to StumbleuponAdd to RedditAdd to BlinklistAdd to TwitterAdd to TechnoratiAdd to Furl

No comments yet

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: